{"id":4770,"date":"2024-01-18T13:23:47","date_gmt":"2024-01-18T13:23:47","guid":{"rendered":"https:\/\/marketo.com.vn\/?p=4770"},"modified":"2024-04-11T03:19:13","modified_gmt":"2024-04-11T03:19:13","slug":"mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo","status":"publish","type":"post","link":"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/","title":{"rendered":"Mattel, &#8216;G\u00e3 Kh\u1ed5ng L\u1ed3&#8217; 77 Tu\u1ed5i, M\u1ea1nh M\u1ebd Sau Th\u00e0nh C\u00f4ng C\u1ee7a B\u1ed9 Phim \u2018Barbie\u2019: Chuy\u1ec3n \u0110\u1ed5i Chi\u1ebfn L\u01b0\u1ee3c \u0110\u00f3n \u0110\u1ed1i T\u01b0\u1ee3ng Ng\u01b0\u1eddi H\u00e2m M\u1ed9"},"content":{"rendered":"\n<p>Sau nhi\u1ec1u th\u1eadp k\u1ef7 k\u1ec3 t\u1eeb khi Barbie ch\u00ednh th\u1ee9c xu\u1ea5t hi\u1ec7n tr\u00ean m\u00e0n \u1ea3nh, Lisa McKnight, Ph\u00f3 Ch\u1ee7 T\u1ecbch \u0111i\u1ec1u h\u00e0nh ki\u00eam Gi\u00e1m \u0110\u1ed1c Th\u01b0\u01a1ng Hi\u1ec7u c\u1ee7a Mattel, chia s\u1ebb v\u1edbi trang The Drum v\u1ec1 nh\u1eefng t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c c\u1ee7a b\u1ed9 phim \u0111\u1ed1i v\u1edbi c\u00e1ch h\u00e3ng v\u1eadn h\u00e0nh v\u00e0 ti\u1ebfp th\u1ecb. McKnight kh\u1eb3ng \u0111\u1ecbnh, \u201cB\u1ed9 phim Barbie \u0111\u00e3 l\u00e0m r\u00f5 chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n d\u00e0i h\u1ea1n c\u1ee7a ch\u00fang t\u00f4i, t\u1eeb m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ed3 ch\u01a1i tr\u1edf th\u00e0nh m\u1ed9t c\u00f4ng ty ho\u1ea1t \u0111\u1ed9ng d\u1ef1a tr\u00ean s\u1edf h\u1eefu tr\u00ed tu\u1ec7\u201d.<\/p>\n\n\n\n<p>V\u1edbi 14 b\u1ed9 phim kh\u00e1c \u0111ang \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n v\u00e0 nhi\u1ec1u s\u1ef1 ki\u1ec7n \u0111ang trong qu\u00e1 tr\u00ecnh tri\u1ec3n khai, Mattel \u0111\u00e3 \u0111\u1eb7t ra chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n tr\u00f2 ch\u01a1i \u0111i\u1ec7n t\u1eed v\u00e0 Barbie \u0111\u00e3 mang l\u1ea1i ni\u1ec1m tin cho nh\u00e2n s\u1ef1 v\u1eadn h\u00e0nh Mattel \u0111\u1ec3 \u0111\u01b0a g\u00e3 kh\u1ed5ng l\u1ed3 77 tu\u1ed5i n\u00e0y v\u00e0o h\u01b0\u1edbng m\u1edbi.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/xlyGyRrvtbfdlnXCOuJfyVRyW_DkdnSJ2728HS17D3Z4g8aGcljRHgJaYKYudO7curwERtNVKIJlxhHm-Mu2BmfQGP94mNc6hVCBteezrKeCTcCsKT-jk3c8U15pKNPcbSkpOIIwuew0XN7dkboKi88\" alt=\"\"\/><\/figure>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/#Barbie_Tren_Man_Anh_Rong_Su_Thanh_Cong_va_Tac_Dong\" title=\"Barbie Tr\u00ean M\u00e0n \u1ea2nh R\u1ed9ng: S\u1ef1 Th\u00e0nh C\u00f4ng v\u00e0 T\u00e1c \u0110\u1ed9ng\">Barbie Tr\u00ean M\u00e0n \u1ea2nh R\u1ed9ng: S\u1ef1 Th\u00e0nh C\u00f4ng v\u00e0 T\u00e1c \u0110\u1ed9ng<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/#Tap_Trung_Hon_Den_Nguoi_Ham_Mo\" title=\"T\u1eadp Trung H\u01a1n \u0110\u1ebfn Ng\u01b0\u1eddi H\u00e2m M\u1ed9:\">T\u1eadp Trung H\u01a1n \u0110\u1ebfn Ng\u01b0\u1eddi H\u00e2m M\u1ed9:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/#Uu_Tien_Giai_Tri\" title=\"\u01afu Ti\u00ean Gi\u1ea3i Tr\u00ed:\">\u01afu Ti\u00ean Gi\u1ea3i Tr\u00ed:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/#Tiep_Nhan_Rui_Ro_va_Tu_Duy_Tich_Cuc\" title=\"Ti\u1ebfp Nh\u1eadn R\u1ee7i Ro v\u00e0 T\u01b0 Duy T\u00edch C\u1ef1c:\">Ti\u1ebfp Nh\u1eadn R\u1ee7i Ro v\u00e0 T\u01b0 Duy T\u00edch C\u1ef1c:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/#Tap_Trung_vao_Loi_Ich_thay_vi_Loi_Nhuan\" title=\"T\u1eadp Trung v\u00e0o L\u1ee3i \u00cdch thay v\u00ec L\u1ee3i Nhu\u1eadn:\">T\u1eadp Trung v\u00e0o L\u1ee3i \u00cdch thay v\u00ec L\u1ee3i Nhu\u1eadn:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/#Kiem_Tien_tu_Thi_Truong_Nguoi_Tieu_Dung_Truong_Thanh\" title=\"Ki\u1ebfm Ti\u1ec1n t\u1eeb Th\u1ecb Tr\u01b0\u1eddng Ng\u01b0\u1eddi Ti\u00eau D\u00f9ng Tr\u01b0\u1edfng Th\u00e0nh:\">Ki\u1ebfm Ti\u1ec1n t\u1eeb Th\u1ecb Tr\u01b0\u1eddng Ng\u01b0\u1eddi Ti\u00eau D\u00f9ng Tr\u01b0\u1edfng Th\u00e0nh:<\/a><\/li><\/ul><\/nav><\/div>\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Barbie_Tren_Man_Anh_Rong_Su_Thanh_Cong_va_Tac_Dong\"><\/span>Barbie Tr\u00ean M\u00e0n \u1ea2nh R\u1ed9ng: S\u1ef1 Th\u00e0nh C\u00f4ng v\u00e0 T\u00e1c \u0110\u1ed9ng<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>B\u1ed9 phim Barbie c\u1ee7a \u0111\u1ea1o di\u1ec5n Greta Gerwig \u0111\u00e3 thu v\u1ec1 1,4 t\u1ef7 USD doanh thu ph\u00f2ng v\u00e9 to\u00e0n c\u1ea7u v\u00e0 tr\u1edf th\u00e0nh b\u1ed9 phim c\u00f3 doanh thu cao nh\u1ea5t trong n\u0103m 2023. S\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a b\u1ed9 phim c\u0169ng l\u00e0 \u0111\u1ed9ng l\u1ef1c cho t\u0103ng tr\u01b0\u1edfng 16% trong doanh s\u1ed1 b\u00e1n \u0111\u1ed3 ch\u01a1i Barbie trong qu\u00fd 3 n\u0103m 2023. Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh Ynon Kreiz gi\u1ea3i th\u00edch trong b\u00e1o c\u00e1o thu nh\u1eadp qu\u00fd 3, \u201cDoanh s\u1ed1 c\u1ee7a ch\u00fang t\u00f4i \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i t\u1eeb s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a b\u1ed9 phim Barbie, m\u1ed9t c\u1ed9t m\u1ed1c quan tr\u1ecdng \u0111\u1ed1i v\u1edbi Mattel\u201d.<\/p>\n\n\n\n<p>Kreiz, ng\u01b0\u1eddi t\u1eebng l\u00e0 gi\u00e1m \u0111\u1ed1c c\u1ee7a Endemol Group, mu\u1ed1n chuy\u1ec3n Mattel t\u1eeb nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ed3 ch\u01a1i truy\u1ec1n th\u1ed1ng th\u00e0nh m\u1ed9t \u0111\u1ebf ch\u1ebf gi\u1ea3i tr\u00ed. Lisa McKnight, ph\u1ee5 tr\u00e1ch chi\u1ebfn l\u01b0\u1ee3c, c\u0169ng chia s\u1ebb t\u1ea7m quan tr\u1ecdng c\u1ee7a vi\u1ec7c n\u00e0y, n\u00f3i, \u201cC\u00e1c lo\u1ea1i h\u00ecnh kinh doanh, tr\u1ea3i nghi\u1ec7m, n\u1ed9i dung, c\u00e1ch k\u1ec3 chuy\u1ec7n v\u00e0 c\u00e1c h\u1ea1ng m\u1ee5c kinh doanh kh\u00e1c ngo\u00e0i \u0111\u1ed3 ch\u01a1i \u0111\u1ec1u c\u00f3 th\u1ec3 kh\u1ea3 thi nh\u1edd c\u00f3 phim Barbie\u201d.<\/p>\n\n\n\n<p>5 Chi\u1ebfn L\u01b0\u1ee3c Thay \u0110\u1ed5i B\u1edfi McKnight<\/p>\n\n\n\n<p>McKnight m\u00f4 t\u1ea3 5 chi\u1ebfn l\u01b0\u1ee3c m\u00e0 c\u00f4 th\u1ef1c hi\u1ec7n \u0111\u1ec3 \u0111\u1ed5i m\u1edbi m\u00f4 h\u00ecnh ti\u1ebfp th\u1ecb c\u1ee7a Mattel:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tap_Trung_Hon_Den_Nguoi_Ham_Mo\"><\/span>T\u1eadp Trung H\u01a1n \u0110\u1ebfn Ng\u01b0\u1eddi H\u00e2m M\u1ed9:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/QjJ7PtBOHdlSaAyY0DlMa5oJMBN1UohWK_MezgAj0rvT2VLqct3pqe0jTxnH2_9s7O6KzhR-dnaVHFF0vqtVQXwqbN_QBTi9UZIDFQDDX_BMLG1j7XhYfUmwTwWcWmxZTPv1q2epsUdwwVlTT5qfkO4\" alt=\"\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>McKnight t\u1eadp trung v\u00e0o vi\u1ec7c xem x\u00e9t ng\u01b0\u1eddi ti\u00eau d\u00f9ng nh\u01b0 nh\u1eefng ng\u01b0\u1eddi h\u00e2m m\u1ed9 Barbie, ch\u1ee9 kh\u00f4ng ch\u1ec9 l\u00e0 t\u1ec7p \u0111\u1ea1i ch\u00fang m\u01a1 h\u1ed3. Th\u00f4ng \u0111i\u1ec7p trong phim \u0111\u1ecbnh h\u00ecnh h\u00e3ng, v\u00e0 Mattel b\u1eaft \u0111\u1ea7u coi kh\u00e1ch h\u00e0ng nh\u01b0 nh\u1eefng ng\u01b0\u1eddi h\u00e2m m\u1ed9 thay v\u00ec t\u1ec7p \u0111\u1ea1i ch\u00fang.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Uu_Tien_Giai_Tri\"><\/span>\u01afu Ti\u00ean Gi\u1ea3i Tr\u00ed:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sau th\u00e0nh c\u00f4ng c\u1ee7a Barbie, c\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c nh\u01b0 Hot Wheels, Uno, v\u00e0 Major Matt Mason \u0111ang \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n. McKnight n\u00f3i, \u201cCh\u00fang t\u00f4i s\u1ebd \u00e1p d\u1ee5ng h\u01b0\u1edbng \u0111i n\u00e0y cho c\u00e1c s\u1ea3n ph\u1ea9m kh\u00e1c c\u1ee7a Mattel\u201d. \u0110i\u1ec1u n\u00e0y \u0111\u00e1nh d\u1ea5u b\u01b0\u1edbc ti\u1ebfn m\u1edbi cho Mattel, chuy\u1ec3n t\u1eeb \u0111\u1ed3 ch\u01a1i sang \u0111\u1ebf ch\u1ebf gi\u1ea3i tr\u00ed.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tiep_Nhan_Rui_Ro_va_Tu_Duy_Tich_Cuc\"><\/span>Ti\u1ebfp Nh\u1eadn R\u1ee7i Ro v\u00e0 T\u01b0 Duy T\u00edch C\u1ef1c:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/P-LV5QItI6j_lFLoTxiGpO4TMVodZXvGtlpq8jcvS2LTVwfGB0w2ys2lB7i_desPFc8WHdnm67v2SHoG9DC4lB2AB7rJ_-IP2_4aBvf5Y4yggKbJy8000Yke6cvVM2eyAooglqnma6LYB5xF8rYcVHk\" alt=\"\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Th\u00e0nh c\u00f4ng c\u1ee7a b\u1ed9 phim Barbie gi\u00fap nh\u00f3m ti\u1ebfp th\u1ecb Mattel ch\u1ea5p nh\u1eadn r\u1ee7i ro h\u01a1n trong chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng c\u00e1o c\u1ee7a m\u00ecnh. C\u00e1c c\u00e1ch ti\u1ebfp c\u1eadn s\u00e1ng t\u1ea1o v\u00e0 th\u00e1ch th\u1ee9c \u0111\u00e3 d\u1eabn \u0111\u1ebfn nhi\u1ec1u chi\u1ebfn l\u01b0\u1ee3c qu\u1ea3ng b\u00e1 m\u1edbi m\u1ebb.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tap_Trung_vao_Loi_Ich_thay_vi_Loi_Nhuan\"><\/span>T\u1eadp Trung v\u00e0o L\u1ee3i \u00cdch thay v\u00ec L\u1ee3i Nhu\u1eadn:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/O4D7gzo2Zq3la7kALTtMmc8VqNc5LYe7LAYcovtd6VXmge7d5uoRRyrh3SgaqGVuc9h7Sl0FibVH5OtzK-30YDEFAz4zbx49IeqBaglnm9xAWHiDtwrA1EN9Q6qSiOwo_KIUMRgLlBKte1wOGts2R9E\" alt=\"\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>McKnight nh\u1ea5n m\u1ea1nh vi\u1ec7c t\u1eadp trung v\u00e0o nh\u1eefng g\u00ec l\u00e0m cho Barbie thu h\u00fat, nh\u01b0 l\u00e0 hi\u1ec7n th\u00e2n cho \u0111am m\u00ea, kh\u00e1t v\u1ecdng v\u00e0 s\u1ef1 t\u1ef1 do c\u1ee7a ph\u1ee5 n\u1eef. Vi\u1ec7c \u0111\u1ecbnh h\u00ecnh th\u01b0\u01a1ng hi\u1ec7u qua \u00fd t\u01b0\u1edfng v\u00e0 l\u1ee3i \u00edch mang l\u1ea1i s\u1ef1 \u0111\u1ed5i m\u1edbi cho Mattel.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kiem_Tien_tu_Thi_Truong_Nguoi_Tieu_Dung_Truong_Thanh\"><\/span>Ki\u1ebfm Ti\u1ec1n t\u1eeb Th\u1ecb Tr\u01b0\u1eddng Ng\u01b0\u1eddi Ti\u00eau D\u00f9ng Tr\u01b0\u1edfng Th\u00e0nh:<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-us.googleusercontent.com\/3fU3QOAXFXeczKukjQc-ZJydw7HBnIl79ldQJtJpyzeNsyiavKYx2YbCLuA9qqxzHWXHXaOJuVfcze-WG6DPsYcwRMrT-aBSl88rdqG358jhStXqNVS6ap5tDVv9m0BNm4OKbdJeGjdEjraB3pvxWzo\" alt=\"\"\/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Th\u1ecb tr\u01b0\u1eddng ng\u01b0\u1eddi tr\u01b0\u1edfng th\u00e0nh \u0111\u01b0\u1ee3c coi l\u00e0 c\u01a1 h\u1ed9i t\u0103ng tr\u01b0\u1edfng l\u1edbn cho Mattel. H\u1ecd mu\u1ed1n t\u1eadn d\u1ee5ng s\u1ee9c h\u00fat c\u1ee7a Barbie \u0111\u1ed1i v\u1edbi nh\u00f3m ng\u01b0\u1eddi h\u00e2m m\u1ed9 l\u1edbn tu\u1ed5i h\u01a1n v\u00e0 t\u0103ng c\u01b0\u1eddng th\u01b0\u01a1ng hi\u1ec7u trong khu v\u1ef1c n\u00e0y.<\/li>\n<\/ul>\n\n\n\n<p>Nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c n\u00e0y \u0111\u00e1nh d\u1ea5u b\u01b0\u1edbc quan tr\u1ecdng c\u1ee7a Mattel, bi\u1ebfn h\u1ecd t\u1eeb m\u1ed9t nh\u00e0 s\u1ea3n xu\u1ea5t \u0111\u1ed3 ch\u01a1i truy\u1ec1n th\u1ed1ng th\u00e0nh m\u1ed9t \u0111\u1ed1i t\u00e1c gi\u1ea3i tr\u00ed \u0111a d\u1ea1ng v\u00e0 \u0111\u1ea7y tham v\u1ecdng.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sau nhi\u1ec1u th\u1eadp k\u1ef7 k\u1ec3 t\u1eeb khi Barbie ch\u00ednh th\u1ee9c xu\u1ea5t hi\u1ec7n tr\u00ean m\u00e0n \u1ea3nh, Lisa McKnight, Ph\u00f3 Ch\u1ee7 T\u1ecbch \u0111i\u1ec1u h\u00e0nh ki\u00eam Gi\u00e1m \u0110\u1ed1c Th\u01b0\u01a1ng Hi\u1ec7u c\u1ee7a Mattel, chia s\u1ebb v\u1edbi trang The Drum v\u1ec1 nh\u1eefng t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c c\u1ee7a b\u1ed9 phim \u0111\u1ed1i v\u1edbi c\u00e1ch h\u00e3ng v\u1eadn h\u00e0nh v\u00e0 ti\u1ebfp th\u1ecb. McKnight kh\u1eb3ng<\/p>\n","protected":false},"author":2,"featured_media":4771,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[141,154],"tags":[],"class_list":{"0":"post-4770","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-branding-2","8":"category-news"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mattel, &#039;G\u00e3 Kh\u1ed5ng L\u1ed3&#039; 77 Tu\u1ed5i, M\u1ea1nh M\u1ebd Sau Th\u00e0nh C\u00f4ng C\u1ee7a B\u1ed9 Phim \u2018Barbie\u2019: Chuy\u1ec3n \u0110\u1ed5i Chi\u1ebfn L\u01b0\u1ee3c \u0110\u00f3n \u0110\u1ed1i T\u01b0\u1ee3ng Ng\u01b0\u1eddi H\u00e2m M\u1ed9 - Marketo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/01\/18\/mattel-ga-khong-lo-77-tuoi-manh-me-sau-thanh-cong-cua-bo-phim-barbie-chuyen-doi-chien-luoc-don-doi-tuong-nguoi-ham-mo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mattel, &#039;G\u00e3 Kh\u1ed5ng L\u1ed3&#039; 77 Tu\u1ed5i, M\u1ea1nh M\u1ebd Sau Th\u00e0nh C\u00f4ng C\u1ee7a B\u1ed9 Phim \u2018Barbie\u2019: Chuy\u1ec3n \u0110\u1ed5i Chi\u1ebfn L\u01b0\u1ee3c \u0110\u00f3n \u0110\u1ed1i T\u01b0\u1ee3ng Ng\u01b0\u1eddi H\u00e2m M\u1ed9 - Marketo\" \/>\n<meta property=\"og:description\" content=\"Sau nhi\u1ec1u th\u1eadp k\u1ef7 k\u1ec3 t\u1eeb khi Barbie ch\u00ednh th\u1ee9c xu\u1ea5t hi\u1ec7n tr\u00ean m\u00e0n \u1ea3nh, Lisa McKnight, Ph\u00f3 Ch\u1ee7 T\u1ecbch \u0111i\u1ec1u h\u00e0nh ki\u00eam Gi\u00e1m \u0110\u1ed1c Th\u01b0\u01a1ng Hi\u1ec7u c\u1ee7a Mattel, chia s\u1ebb v\u1edbi trang The Drum v\u1ec1 nh\u1eefng t\u00e1c \u0111\u1ed9ng t\u00edch c\u1ef1c c\u1ee7a b\u1ed9 phim \u0111\u1ed1i v\u1edbi c\u00e1ch h\u00e3ng v\u1eadn h\u00e0nh v\u00e0 ti\u1ebfp th\u1ecb. 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