{"id":5383,"date":"2024-06-15T09:48:41","date_gmt":"2024-06-15T09:48:41","guid":{"rendered":"https:\/\/marketo.com.vn\/?p=5383"},"modified":"2024-06-15T11:38:35","modified_gmt":"2024-06-15T11:38:35","slug":"chien-dich-heineken-va-coca","status":"publish","type":"post","link":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/","title":{"rendered":"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh &#8220;Wanna Fanta&#8221;"},"content":{"rendered":"\n<p>Heineken \u0111\u00e3 t\u1eadn d\u1ee5ng s\u1ee9c n\u00f3ng c\u1ee7a \u0111\u1ea1i h\u1ed9i th\u1ec3 thao UEFA Champions League t\u1ea1i H\u00e0n Qu\u1ed1c \u0111\u1ec3 tung ra chi\u1ebfn d\u1ecbch m\u1edbi mang t\u00ean \u201cLaundroMatch\u201d. Chi\u1ebfn d\u1ecbch n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi xem theo d\u00f5i c\u00e1c tr\u1eadn \u0111\u1ea5u tr\u1ef1c ti\u1ebfp t\u1ea1i c\u00e1c ti\u1ec7m gi\u1eb7t l\u00e0.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Landro-Match.webp\" alt=\"\" class=\"wp-image-5385\" srcset=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Landro-Match.webp 640w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Landro-Match-300x169.webp 300w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Landro-Match-150x84.webp 150w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Landro-Match-450x253.webp 450w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/div>\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >M\u1ee5c l\u1ee5c<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#Chien_Dich_Bien_Tiem_Giat_La_Thanh_Tu_Diem_Xem_The_Thao_Truc_Tuyen\" title=\"Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t L\u00e0 Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Xem Th\u1ec3 Thao Tr\u1ef1c Tuy\u1ebfn\">Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t L\u00e0 Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Xem Th\u1ec3 Thao Tr\u1ef1c Tuy\u1ebfn<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#Coca-Cola_Tai_Hien_Chien_Dich_%E2%80%9CWanna_Fanta%E2%80%9D_De_Tiep_Can_GenZ\" title=\"Coca-Cola T\u00e1i Hi\u1ec7n Chi\u1ebfn D\u1ecbch &#8220;Wanna Fanta&#8221; \u0110\u1ec3 Ti\u1ebfp C\u1eadn GenZ\">Coca-Cola T\u00e1i Hi\u1ec7n Chi\u1ebfn D\u1ecbch &#8220;Wanna Fanta&#8221; \u0110\u1ec3 Ti\u1ebfp C\u1eadn GenZ<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#Chien_Dich_%E2%80%9CWanna_Fanta%E2%80%9D\" title=\"Chi\u1ebfn D\u1ecbch &#8220;Wanna Fanta&#8221;\">Chi\u1ebfn D\u1ecbch &#8220;Wanna Fanta&#8221;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#Hoat_Dong_Bo_Sung\" title=\"Ho\u1ea1t \u0110\u1ed9ng B\u1ed5 Sung\">Ho\u1ea1t \u0110\u1ed9ng B\u1ed5 Sung<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#Chien_Dich_Print_Ads_moi_tu_Disney_World_Nhung_dua_tre_ngu_ngon_tren_chuyen_xe_tro_ve_tu_Disney_World\" title=\"Chi\u1ebfn D\u1ecbch Print Ads m\u1edbi t\u1eeb Disney World: Nh\u1eefng \u0111\u1ee9a tr\u1ebb ng\u1ee7 ngon tr\u00ean chuy\u1ebfn xe tr\u1edf v\u1ec1 t\u1eeb Disney World\">Chi\u1ebfn D\u1ecbch Print Ads m\u1edbi t\u1eeb Disney World: Nh\u1eefng \u0111\u1ee9a tr\u1ebb ng\u1ee7 ngon tr\u00ean chuy\u1ebfn xe tr\u1edf v\u1ec1 t\u1eeb Disney World<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#Ket_Luan\" title=\"K\u1ebft Lu\u1eadn\">K\u1ebft Lu\u1eadn<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chien_Dich_Bien_Tiem_Giat_La_Thanh_Tu_Diem_Xem_The_Thao_Truc_Tuyen\"><\/span>Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t L\u00e0 Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Xem Th\u1ec3 Thao Tr\u1ef1c Tuy\u1ebfn<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>UEFA Champions League<\/strong> l\u00e0 m\u1ed9t trong nh\u1eefng gi\u1ea3i b\u00f3ng \u0111\u00e1 l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi v\u1edbi l\u01b0\u1ee3ng ng\u01b0\u1eddi h\u00e2m m\u1ed9 \u0111\u00f4ng \u0111\u1ea3o t\u1ea1i Ch\u00e2u \u00c2u. Tuy nhi\u00ean, nhi\u1ec1u ng\u01b0\u1eddi h\u00e2m m\u1ed9 \u1edf Ch\u00e2u \u00c1 th\u01b0\u1eddng ph\u1ea3i theo d\u00f5i c\u00e1c tr\u1eadn \u0111\u1ea5u v\u00e0o khung gi\u1edd 3:00 \u0111\u1ebfn 4:00 s\u00e1ng, khi c\u00e1c qu\u00e1n bar th\u1ec3 thao \u0111\u00e3 \u0111\u00f3ng c\u1eeda.<\/li>\n\n\n\n<li>V\u00ec th\u1ebf <strong>Heineken<\/strong> \u0111\u00e3 h\u1ee3p t\u00e1c v\u1edbi WashEnjoy, th\u01b0\u01a1ng hi\u1ec7u gi\u1eb7t l\u00e0 l\u1edbn nh\u1ea5t H\u00e0n Qu\u1ed1c, \u0111\u1ec3 cung c\u1ea5p d\u1ecbch v\u1ee5 xem tr\u1ef1c ti\u1ebfp c\u00e1c tr\u1eadn \u0111\u1ea5u. Ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u00f3 th\u1ec3 qu\u00e9t m\u00e3 QR tr\u00ean m\u00e1y gi\u1eb7t \u0111\u1ec3 truy c\u1eadp lu\u1ed3ng ph\u00e1t s\u00f3ng tr\u1ef1c ti\u1ebfp c\u00e1c tr\u1eadn \u0111\u1ea5u b\u00f3ng \u0111\u00e1 v\u00f2ng t\u1ee9 k\u1ebft v\u00e0 b\u00e1n k\u1ebft tr\u00ean Sport TV.<\/li>\n<\/ul>\n\n\n\n<p>Giwoun Park, gi\u00e1m \u0111\u1ed1c ti\u1ebfp th\u1ecb c\u1ee7a Heineken Korea, chia s\u1ebb: \u201cCh\u00fang t\u00f4i mu\u1ed1n t\u00f4n vinh nh\u1eefng ng\u01b0\u1eddi h\u00e2m m\u1ed9 cu\u1ed3ng nhi\u1ec7t \u1edf Ch\u00e2u \u00c1, nh\u1eefng ng\u01b0\u1eddi th\u1ef1c s\u1ef1 s\u1ed1ng v\u00e0 h\u00f2a nh\u1ecbp th\u1edf c\u00f9ng m\u00f4n th\u1ec3 thao n\u00e0y theo c\u00e1ch t\u00edch c\u1ef1c, \u0111\u00f4i khi k\u1ef3 qu\u1eb7c m\u1ed9t ch\u00fat.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Coca-Cola_Tai_Hien_Chien_Dich_%E2%80%9CWanna_Fanta%E2%80%9D_De_Tiep_Can_GenZ\"><\/span>Coca-Cola T\u00e1i Hi\u1ec7n Chi\u1ebfn D\u1ecbch &#8220;Wanna Fanta&#8221; \u0110\u1ec3 Ti\u1ebfp C\u1eadn GenZ<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sau khi h\u1ed3i sinh chi\u1ebfn d\u1ecbch &#8220;Obey Your Thirst&#8221; cho th\u01b0\u01a1ng hi\u1ec7u Sprite, Coca-Cola ti\u1ebfp t\u1ee5c t\u00e1i hi\u1ec7n l\u1ea1i chi\u1ebfn d\u1ecbch &#8220;Wanna Fanta&#8221; nh\u1eb1m ti\u1ebfp c\u1eadn th\u1ebf h\u1ec7 GenZ.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Wanta-Fanta.webp\" alt=\"\" class=\"wp-image-5386\" srcset=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Wanta-Fanta.webp 640w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Wanta-Fanta-300x169.webp 300w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Wanta-Fanta-150x84.webp 150w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Wanta-Fanta-450x253.webp 450w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/div>\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Chien_Dich_%E2%80%9CWanna_Fanta%E2%80%9D\"><\/span>Chi\u1ebfn D\u1ecbch &#8220;Wanna Fanta&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Coca-Cola<\/strong> \u0111\u00e3 t\u00e1i hi\u1ec7n l\u1ea1i th\u00f4ng \u0111i\u1ec7p &#8220;Wanna Fanta&#8221; \u0111\u1ec3 nh\u1ea5n m\u1ea1nh r\u1eb1ng \u0111\u00f4i khi \u201cH\u00e3y l\u00e0m nh\u1eefng g\u00ec b\u1ea1n mu\u1ed1n ch\u1ee9 kh\u00f4ng ch\u1ec9 nh\u1eefng g\u00ec b\u1ea1n c\u1ea7n.\u201d<\/li>\n\n\n\n<li>M\u1ed9t \u0111i\u1ec3m nh\u1ea5n n\u1ed5i b\u1eadt l\u00e0 b\u1ea3n nh\u1ea1c &#8220;Wanna Fanta&#8221; Jingle t\u1eeb nh\u1eefng n\u0103m 2000, \u0111\u01b0\u1ee3c l\u00e0m m\u1edbi v\u1edbi giai \u0111i\u1ec7u ph\u00f9 h\u1ee3p h\u01a1n v\u1edbi GenZ. C\u00e1c \u0111o\u1ea1n qu\u1ea3ng c\u00e1o d\u00e0i 30 v\u00e0 60 gi\u00e2y s\u1ebd \u0111\u01b0\u1ee3c ph\u00e1t s\u00f3ng tr\u00ean c\u00e1c k\u00eanh truy\u1ec1n h\u00ecnh l\u1edbn.<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Hoat_Dong_Bo_Sung\"><\/span>Ho\u1ea1t \u0110\u1ed9ng B\u1ed5 Sung<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Chi\u1ebfn d\u1ecbch s\u1ebd c\u00f3 s\u1ef1 g\u00f3p m\u1eb7t c\u1ee7a nhi\u1ec1u content creators, k\u1ebft h\u1ee3p c\u00f9ng TikTok challenge \u201cTell us what you #Wanta?\u201d &#8211; &#8220;H\u00e3y cho ch\u00fang t\u00f4i bi\u1ebft b\u1ea1n #Mu\u1ed1n g\u00ec?&#8221;<\/li>\n\n\n\n<li>Coca-Cola s\u1ebd tri\u1ec3n khai c\u00e1c ho\u1ea1t \u0111\u1ed9ng ngo\u00e0i tr\u1eddi nh\u01b0 interactive mobile truck (xe t\u1ea3i t\u01b0\u01a1ng t\u00e1c), ph\u00e1t h\u00e0ng m\u1eabu v\u00e0 qu\u00e0 t\u1eb7ng mi\u1ec5n ph\u00ed.<\/li>\n<\/ul>\n\n\n\n<p>Ibrahim Khan, Ph\u00f3 Ch\u1ee7 t\u1ecbch Ti\u1ebfp th\u1ecb To\u00e0n c\u1ea7u Fanta c\u1ee7a Coca-Cola, chia s\u1ebb: &#8220;Wanna Fanta l\u00e0 l\u1eddi k\u00eau g\u1ecdi \u0111\u1ebfn m\u1ed9t th\u1ebf h\u1ec7 khao kh\u00e1t s\u1ef1 c\u00e2n b\u1eb1ng v\u00e0 c\u00f3 th\u1eddi gian d\u00e0nh cho b\u1ea3n th\u00e2n.&#8221;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"print-ads-moi-tu-disney-world-nhung-dua-tre-ngu-ngon-tren-chuyen-xe-tro-ve-tu-disney-world\"><span class=\"ez-toc-section\" id=\"Chien_Dich_Print_Ads_moi_tu_Disney_World_Nhung_dua_tre_ngu_ngon_tren_chuyen_xe_tro_ve_tu_Disney_World\"><\/span>Chi\u1ebfn D\u1ecbch Print Ads m\u1edbi t\u1eeb Disney World: Nh\u1eefng \u0111\u1ee9a tr\u1ebb ng\u1ee7 ngon tr\u00ean chuy\u1ebfn xe tr\u1edf v\u1ec1 t\u1eeb Disney World<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng t\u1eeb Platform content quen thu\u1ed9c \u201cn\u01a1i h\u1ea1nh ph\u00fac nh\u1ea5t tr\u00ean tr\u00e1i \u0111\u1ea5t\u201d, m\u1edbi \u0111\u00e2y Disney World \u0111\u00e3 tung ra m\u1ed9t chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o m\u1edbi &#8211; After Disney &#8211; l\u1ea5y c\u1ea3m h\u1ee9ng t\u1eeb nh\u1eefng chuy\u1ebfn xe tr\u00ean \u0111\u01b0\u1eddng tr\u1edf v\u1ec1 nh\u00e0.<\/p>\n\n\n\n<p>Kh\u00f4ng nh\u1eafc t\u1edbi nh\u1eefng tr\u00f2 ch\u01a1i gi\u1ea3i tr\u00ed, hay khung c\u1ea3nh trong Disney World nh\u01b0 th\u01b0\u1eddng l\u1ec7, chi\u1ebfn d\u1ecbch l\u1ea7n n\u00e0y c\u1ee7a Disney t\u1eadp trung v\u00e0o vi\u1ec7c th\u1ec3 hi\u1ec7n c\u1ea3m x\u00fac, tr\u1ea1ng th\u00e1i c\u1ee7a m\u1ecdi ng\u01b0\u1eddi sau m\u1ed9t chuy\u1ebfn gh\u00e9 th\u0103m \u201cm\u1ea3nh \u0111\u1ea5t h\u1ea1nh ph\u00fac\u201d Disney World.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"663\" src=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-1024x663.webp\" alt=\"\" class=\"wp-image-5390\" srcset=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-1024x663.webp 1024w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-300x194.webp 300w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-768x497.webp 768w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-1536x994.webp 1536w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-150x97.webp 150w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-450x291.webp 450w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney-1200x776.webp 1200w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/nhung-dua-tre-Disney.webp 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"471\" src=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39-1024x471.png\" alt=\"\" class=\"wp-image-5392\" srcset=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39-1024x471.png 1024w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39-300x138.png 300w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39-768x353.png 768w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39-150x69.png 150w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39-450x207.png 450w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39-1200x551.png 1200w, https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/Anh-chup-Man-hinh-2024-06-15-luc-16.47.39.png 1236w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li>B\u1ed9 \u1ea3nh g\u1ed3m h\u00ecnh \u1ea3nh c\u1ee7a ba \u0111\u1ee9a tr\u1ebb \u0111ang tr\u00ean xe ch\u1edf v\u1ec1 nh\u00e0 sau chuy\u1ebfn tham quan Disney World. Nh\u1eefng \u0111\u1ee9a tr\u1ebb ng\u1ee7 say, \u00f4m ch\u1eb7t nh\u1eefng nh\u00e2n v\u1eadt ho\u1ea1t h\u00ecnh bi\u1ec3u t\u01b0\u1ee3ng nh\u01b0 Olaf, Woody, Buzz Lightyear.<\/li>\n\n\n\n<li>Chi\u1ebfn d\u1ecbch t\u1eadp trung v\u00e0o vi\u1ec7c th\u1ec3 hi\u1ec7n c\u1ea3m x\u00fac v\u00e0 tr\u1ea1ng th\u00e1i c\u1ee7a m\u1ecdi ng\u01b0\u1eddi sau chuy\u1ebfn gh\u00e9 th\u0103m Disney World, mang l\u1ea1i c\u1ea3m gi\u00e1c h\u1ea1nh ph\u00fac v\u00e0 y\u00ean b\u00ecnh.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ket_Luan\"><\/span>K\u1ebft Lu\u1eadn<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>V\u1edbi nh\u1eefng th\u00f4ng tin v\u00e0 chi\u1ebfn d\u1ecbch marketing \u0111\u1ed9c \u0111\u00e1o, Heineken v\u00e0 Coca-Cola \u0111ang t\u1ea1o n\u00ean nh\u1eefng d\u1ea5u \u1ea5n \u0111\u1eb7c bi\u1ec7t trong l\u00f2ng ng\u01b0\u1eddi ti\u00eau d\u00f9ng. \u0110\u1eb7c bi\u1ec7t, nh\u1eefng chi\u1ebfn d\u1ecbch n\u00e0y kh\u00f4ng ch\u1ec9 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m m\u1edbi m\u1ebb m\u00e0 c\u00f2n kh\u00e9o l\u00e9o k\u1ebft n\u1ed1i v\u1edbi c\u00e1c th\u1ebf h\u1ec7 ng\u01b0\u1eddi ti\u00eau d\u00f9ng hi\u1ec7n \u0111\u1ea1i, \u0111\u1eb7c bi\u1ec7t l\u00e0 GenZ. H\u00e3y ti\u1ebfp t\u1ee5c theo d\u00f5i nh\u1eefng tin t\u1ee9c m\u1edbi nh\u1ea5t \u0111\u1ec3 kh\u00f4ng b\u1ecf l\u1ee1 b\u1ea5t k\u1ef3 th\u00f4ng tin h\u1ea5p d\u1eabn n\u00e0o!<\/p>\n\n\n\n<p><strong>Theo d\u00f5i ch\u00fang t\u00f4i \u0111\u1ec3 bi\u1ebft th\u00eam nh\u00ecu th\u00f4ng tin v\u00e0 ki\u1ebfn th\u1ee9c:<\/strong><\/p>\n\n\n\n<p>Website: <a href=\"http:\/\/marketo.com.vn\/\">Maketo.com.vn<\/a><\/p>\n\n\n\n<p>Fanpage: <a href=\"https:\/\/bom.so\/XFyNCb\">Maketo<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Heineken \u0111\u00e3 t\u1eadn d\u1ee5ng s\u1ee9c n\u00f3ng c\u1ee7a \u0111\u1ea1i h\u1ed9i th\u1ec3 thao UEFA Champions League t\u1ea1i H\u00e0n Qu\u1ed1c \u0111\u1ec3 tung ra chi\u1ebfn d\u1ecbch m\u1edbi mang t\u00ean \u201cLaundroMatch\u201d. Chi\u1ebfn d\u1ecbch n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi xem theo d\u00f5i c\u00e1c tr\u1eadn \u0111\u1ea5u tr\u1ef1c ti\u1ebfp t\u1ea1i c\u00e1c ti\u1ec7m gi\u1eb7t l\u00e0. Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t L\u00e0 Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Xem<\/p>\n","protected":false},"author":4,"featured_media":5410,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[153,1,141],"tags":[],"class_list":{"0":"post-5383","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-advertising","8":"category-blog-1","9":"category-branding-2"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh &quot;Wanna Fanta&quot; - Marketo<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh &quot;Wanna Fanta&quot; - Marketo\" \/>\n<meta property=\"og:description\" content=\"Heineken \u0111\u00e3 t\u1eadn d\u1ee5ng s\u1ee9c n\u00f3ng c\u1ee7a \u0111\u1ea1i h\u1ed9i th\u1ec3 thao UEFA Champions League t\u1ea1i H\u00e0n Qu\u1ed1c \u0111\u1ec3 tung ra chi\u1ebfn d\u1ecbch m\u1edbi mang t\u00ean \u201cLaundroMatch\u201d. Chi\u1ebfn d\u1ecbch n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi xem theo d\u00f5i c\u00e1c tr\u1eadn \u0111\u1ea5u tr\u1ef1c ti\u1ebfp t\u1ea1i c\u00e1c ti\u1ec7m gi\u1eb7t l\u00e0. Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t L\u00e0 Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Xem\" \/>\n<meta property=\"og:url\" content=\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketo\" \/>\n<meta property=\"article:published_time\" content=\"2024-06-15T09:48:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-15T11:38:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Duy\u00ean B\u00f9i\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Duy\u00ean B\u00f9i\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/\",\"url\":\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/\",\"name\":\"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh \\\"Wanna Fanta\\\" - Marketo\",\"isPartOf\":{\"@id\":\"https:\/\/marketo.com.vn\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png\",\"datePublished\":\"2024-06-15T09:48:41+00:00\",\"dateModified\":\"2024-06-15T11:38:35+00:00\",\"author\":{\"@id\":\"https:\/\/marketo.com.vn\/#\/schema\/person\/2eed3174db250fbca0dcdef5853808c2\"},\"breadcrumb\":{\"@id\":\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#primaryimage\",\"url\":\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png\",\"contentUrl\":\"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png\",\"width\":1200,\"height\":675,\"caption\":\"Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t Th\u00e0nh T\u1ee5 \u0110i\u1ec3m\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/marketo.com.vn\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh &#8220;Wanna Fanta&#8221;\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/marketo.com.vn\/#website\",\"url\":\"https:\/\/marketo.com.vn\/\",\"name\":\"Marketo\",\"description\":\"Tin T\u1ee9c Marketing\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/marketo.com.vn\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/marketo.com.vn\/#\/schema\/person\/2eed3174db250fbca0dcdef5853808c2\",\"name\":\"Duy\u00ean B\u00f9i\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/marketo.com.vn\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/e1679db6924d54274ac5cba1833f09b8bb4083d83e2d0194e7f7287040075041?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/e1679db6924d54274ac5cba1833f09b8bb4083d83e2d0194e7f7287040075041?s=96&d=mm&r=g\",\"caption\":\"Duy\u00ean B\u00f9i\"},\"url\":\"https:\/\/marketo.com.vn\/index.php\/author\/duyenbtk\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh \"Wanna Fanta\" - Marketo","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/","og_locale":"en_US","og_type":"article","og_title":"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh \"Wanna Fanta\" - Marketo","og_description":"Heineken \u0111\u00e3 t\u1eadn d\u1ee5ng s\u1ee9c n\u00f3ng c\u1ee7a \u0111\u1ea1i h\u1ed9i th\u1ec3 thao UEFA Champions League t\u1ea1i H\u00e0n Qu\u1ed1c \u0111\u1ec3 tung ra chi\u1ebfn d\u1ecbch m\u1edbi mang t\u00ean \u201cLaundroMatch\u201d. Chi\u1ebfn d\u1ecbch n\u00e0y cho ph\u00e9p ng\u01b0\u1eddi xem theo d\u00f5i c\u00e1c tr\u1eadn \u0111\u1ea5u tr\u1ef1c ti\u1ebfp t\u1ea1i c\u00e1c ti\u1ec7m gi\u1eb7t l\u00e0. Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t L\u00e0 Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Xem","og_url":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/","og_site_name":"Marketo","article_published_time":"2024-06-15T09:48:41+00:00","article_modified_time":"2024-06-15T11:38:35+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png","type":"image\/png"}],"author":"Duy\u00ean B\u00f9i","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Duy\u00ean B\u00f9i","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/","url":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/","name":"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh \"Wanna Fanta\" - Marketo","isPartOf":{"@id":"https:\/\/marketo.com.vn\/#website"},"primaryImageOfPage":{"@id":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#primaryimage"},"image":{"@id":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#primaryimage"},"thumbnailUrl":"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png","datePublished":"2024-06-15T09:48:41+00:00","dateModified":"2024-06-15T11:38:35+00:00","author":{"@id":"https:\/\/marketo.com.vn\/#\/schema\/person\/2eed3174db250fbca0dcdef5853808c2"},"breadcrumb":{"@id":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#primaryimage","url":"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png","contentUrl":"https:\/\/marketo.com.vn\/wp-content\/uploads\/2024\/06\/3.png","width":1200,"height":675,"caption":"Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Gi\u1eb7t Th\u00e0nh T\u1ee5 \u0110i\u1ec3m"},{"@type":"BreadcrumbList","@id":"https:\/\/marketo.com.vn\/index.php\/2024\/06\/15\/chien-dich-heineken-va-coca\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/marketo.com.vn\/"},{"@type":"ListItem","position":2,"name":"Heineken T\u1ea1o Chi\u1ebfn D\u1ecbch Bi\u1ebfn Ti\u1ec7m Th\u00e0nh T\u1ee5 \u0110i\u1ec3m Th\u1ec3 Thao, Coca-Cola H\u1ed3i Sinh &#8220;Wanna Fanta&#8221;"}]},{"@type":"WebSite","@id":"https:\/\/marketo.com.vn\/#website","url":"https:\/\/marketo.com.vn\/","name":"Marketo","description":"Tin T\u1ee9c Marketing","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/marketo.com.vn\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/marketo.com.vn\/#\/schema\/person\/2eed3174db250fbca0dcdef5853808c2","name":"Duy\u00ean B\u00f9i","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/marketo.com.vn\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/e1679db6924d54274ac5cba1833f09b8bb4083d83e2d0194e7f7287040075041?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/e1679db6924d54274ac5cba1833f09b8bb4083d83e2d0194e7f7287040075041?s=96&d=mm&r=g","caption":"Duy\u00ean B\u00f9i"},"url":"https:\/\/marketo.com.vn\/index.php\/author\/duyenbtk\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/5383","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/comments?post=5383"}],"version-history":[{"count":4,"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/5383\/revisions"}],"predecessor-version":[{"id":5399,"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/posts\/5383\/revisions\/5399"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/media\/5410"}],"wp:attachment":[{"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/media?parent=5383"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/categories?post=5383"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/marketo.com.vn\/index.php\/wp-json\/wp\/v2\/tags?post=5383"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}